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The mental load

The invisible work of remembering, and how to share it.

The mental load · June 22, 2026

The default parent: naming the invisible work of running a family

If you're the one who always remembers the dentist, the permission slip, and what's for dinner, there's a name for that load, and a way to share it instead of just carrying it.

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Give the family week a shared home

Mavo turns school emails, schedules, and flyers into one family plan with owners and reminders, so nothing lives in just one parent’s head.

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